A job posting on LinkedIn from Microsoft for a Manager for Gaming Strategy & Development suggests that the company is not done with acquisitions for Xbox.
The role is all about growing Xbox through acquisitions; it even mentions on the LinkedIn page about the previous acquisitions Microsoft has made regarding Bethesda (ZeniMax), Double Fine and Activision Blizzard.
“The Gaming Strategy & Development team serves as the corporate strategy function for Team Xbox,” the ad reads. “We partner closely with the Gaming Leadership Team to identify and evaluate transformative growth opportunities. Our charter includes helping to answer Microsoft Gaming’s most challenging business questions, leading Gaming’s M&A program (e.g., Activision Blizzard, ZeniMax, Double Fine, etc.), and identifying and understanding key industry dynamics.”
The candidate’s responsibilities will include “supporting strategic decisions with quantitative and qualitative rigor”, identifying “key consumer / technology / business” trends and “developing and evaluating the business case for content & technology acquisitions (M&A).”
Mergers and acquisitions activity has hit a record $85 billion in 2021 for the games industry and it’s been forecast to reach $150 billion this year, largely in part due to Microsoft’s acquisition of Activision Blizzard that was announced earlier this year and is set to complete between July 2022 and July 2023.
That being said, this should be proof enough that Microsoft isn’t done picking up studios and people to help bolster Xbox’s library. Xbox has grown aggressively through acquisitions and it doesn’t look like it’ll be stopping anytime soon and with the year only starting its 2nd quarter, we might see more soon from Microsoft in terms of big announcements.
In related news, French videogame conglomerate Ubisoft is reportedly up for sale following a devaluation in its stock due to underperforming products and services and controversies relating to workplace issues such as safety, equity and toxic management. As a result, the company is being looked at by various private equity firms though some speculation has emerged as to whether Microsoft will make a bid.